Daniel Israelyan

Product Designer & Thinker

Raven Microsites

Brief

Microsites are semi-custom websites that were created for real estate agents for an additional cost. The websites would integrate into the Raven platform.

Challenge

Create two distinct themes that real estate agents can choose from for their website: John Smith and Luxury.

Results

More than 50 websites were created before microsites were discontinued.

“John Smith” Theme

This theme focused on lighter and more modern elements.

Styleguide

A styleguide was created specifically for the John Smith theme with new styles and elements.

“Luxury” Theme

This theme featured a darker feel with sharp lines and more spacious layout.

Styleguide

A styleguide was created specifically for the John Smith theme with new styles and elements.

Collaborate & Iterate

With the completion of the designs, my team and I brainstormed ideas on how to improve the themes.