Daniel Israelyan

Product Designer & Thinker

Raven Marketing Website

Brief

The marketing website is a landing page that displays all of Raven’s offerings so that Agents and Lenders can sign up for an account.

Challenge

Create responsive website designs that will effectively convey the Raven product to real estate agents and lenders.

Results

Create and successfully launched the marketing website. Click here to view.

Sitemap

A relatively simple sitemap that lays out all the pages of the marketing website.

Wireframes

With the sitemap, wireframes were integral in the early stages of the website. Low fidelity wireframes were provided as a starting point for the designs.

Styles

The marketing website stayed on brand with the same style as the rest of Raven but with the addition of a new typeface (Playfair Display) and a new color (yellow).

Collaborate & Iterate

Since no project is ever static, the marketing website required constant fine-tuning and addition of new features/pages. Using the Miro tool, my team and I were able to brainstorm and find solutions collaboratively.

Responsive Design

An example of a responsive page.